The questions you will need to address in the review stage are:

• What change(s) happened as a result of your communications?

• How, when and within which target groups of people (or even groups of people who were not originally targeted) did the changes happen?

• What were the key successes and achievements?

• What were the key challenges and barriers?

• What might you change if you had to repeat or extend the particular project?

Gathering the evidence to communicate back to the PCC or wider chaplaincy

• Take some time to look at what evidence, data and stories you have that answer the above.
• Think about how you can illustrate those answers in ways that will appeal to different audiences.

A good range of evidence you can use for communications would be:

• Data demonstrating shifts (more social media likes/comments, more people attending services, increased numbers at an annual event etc)
• Any story that highlights a key aspect of the project – eg how the chaplaincy as a whole or project impacted, improved, or benefited them.

Review your communications to date

It is also a good time to revisit your objectives and evaluate your communications activity against them. Did your communications achieve what they set out to? If not, can the approach/actions be reviewed and improved upon as you move into this final phase?